Global Watch Shop

Buying A Rolex Watch: The Ultimate Guide

Buying A Rolex Watch: The Ultimate Guide

The allure of Rolex watches is undeniable, and as a discerning buyer, you seek a timepiece that embodies craftsmanship, precision, and style. In this comprehensive guide, we delve into the intricacies of buying a Rolex, offering invaluable insights and tips to help you make the best and most informed decision for you. Whether you're drawn to the classic charm of a Rolex Datejust or the robust functionality of a Rolex Submariner, our in-depth exploration will arm you with the knowledge to choose the perfect Rolex to complement your lifestyle, personal taste and budget. So, let's kick off this journey, uncover the world of Rolex and guide you through the process of acquiring the perfect Rolex watch for you.

Establishing Your Budget

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

When it comes to investing in a Rolex, it's important to set a budget that's realistic to the characteristics you want from your watch. This guide will explore the nuances around models, and materials, as well as explore the benefits of buying new or pre-owned. Rolex watches are some of the most sought-after timepieces in the luxury market, and as such, pricing can vary depending on these factors. If budget is a limiting factor then consideration must be given to what compromises can be made.

New watches from Rolex's professional and classic collections can range from a few thousand to tens of thousands of pounds. If you're looking for a more affordable option, buying a pre owned Rolex can save you a significant amount of money. However, it's crucial to ensure that you purchase from a reputable dealer who can guarantee the authenticity, and provenance of the watch. Whilst a full gold watch may be desirable, it will also come with a significant price tag, so considerations should be made around a less expensive material.

The model of the Rolex watch you choose will also play a significant role in determining the cost. Models like the Submariner and GMT-Master II, with their advanced features and functionality, are often more expensive than simpler models like the Oyster Perpetual. Additionally, limited production or vintage models can come with a higher price tag due to their rarity and unique design elements.

Materials used in the construction of your Rolex watch will also impact the price. Stainless steel is the most affordable option and is popular due to its durability and versatility. Two-tone watches that combine stainless steel with precious metals like gold or platinum offer a more luxurious look but also come with a higher price tag. Watches made entirely of gold or platinum are the most expensive due to the value of the precious metals.

Ultimately, when setting a budget for a Rolex watch, it's important to consider your lifestyle and needs. If you're an avid sportsperson, a more robust and sporty model like the Submariner or Daytona may be the best fit for you. However, if you're looking for a more classic, timeless piece, a model like the Oyster Perpetual or Datejust could be a better choice. By taking into account models, materials, and new or pre-owned conditions, you can set a budget that ensures your Rolex purchase is a worthwhile investment.

Options: Buying A New vs. Pre-Owned Rolex

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

When it comes to purchasing a Rolex watch, prospective buyers have two options: they can either buy a new watch or a pre-owned one. There are advantages and disadvantages to both approaches, and it's important to weigh up these factors before making a decision.

One advantage of buying a new Rolex is that the watch will come with a manufacturer's warranty. This means that if the watch suffers from any mechanical failure, the buyer can have it repaired or serviced free of charge. Additionally, new watches are more likely to be in perfect condition, with no scratches or other signs of wear and tear. This can be particularly important for those wanting to purchase a watch for its aesthetic value.

On the other hand, buying a pre-owned Rolex can be a more cost-effective option. Pre-owned Rolex watches are sold at a cheaper price than unworn models, which can make them a more attractive option. Additionally, purchasing a pre-owned Rolex can be a way of obtaining a rare or vintage timepiece that may no longer be available in new condition. In many cases, pre-owned watches have a timeless appeal that simply can't be replicated in a new timepiece.

However, buying a pre-owned Rolex does come with some risks. These watches may have suffered damage or wear and tear that isn't immediately apparent, which could lead to complications down the line. Furthermore, pre-owned watches may not come with the same warranty protections as new models, which means that buyers may be responsible for any repairs or maintenance needed in the future. You should always seek to establish the credibility of the seller and ascertain what warranty options are provided by them when buying preowned.

When deciding between a new or pre-owned Rolex, it's important to consider your budget, your preferences, and your lifestyle. Those who want a watch solely for its aesthetic value may find that a new model is worth the investment, while others who are more budget-conscious may prefer a pre-owned option. Ultimately, the most important thing is to purchase a Rolex from a reputable dealer who can guarantee authenticity and quality, plus provide some guarantee if something does go wrong. By doing so, you can ensure that your purchase is a valuable and worthwhile investment for the longer term.

Key Features to Consider When Buying A Rolex

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

From the iconic Rolex Submariner to the timeless Oyster Perpetual, there are numerous models available in Rolex's professional and classic collections. Each model has its own unique features, design elements, and capabilities that make it distinct from other watches. When considering which watch is right for you, there are a few key factors to take into account before making your purchase. This guide will provide an overview of some of the most important features to consider when selecting a Rolex watch that suits your needs and lifestyle.


The size of the watch is one of the most important features to consider when selecting a Rolex. Not only does it determine how comfortable the watch will be on your wrist, but it also governs its aesthetic appeal. From the smaller sizes like the Lady Datejust 28 to the largest option the Deep Sea Challenge in 47mm, there's a wide range of sizes available in Rolex's collections. Depending on your preference and lifestyle, you can choose from classic designs or sporty styles with a size option available for everyone.


Rolex watches come in various materials for both aesthetics and durability. Stainless steel is perhaps the most popular option due to its robustness and versatility; however, gold models have become increasingly sought-after for their luxurious look. For those seeking something more eye-catching, two-tone watches offer a combination of both stainless steel and precious metals such as rose or yellow gold. Finally, modern materials such as titanium provide enhanced strength with a lighter weight compared to traditional metal alloys used by Rolex for decades.

Complications and Functions

Rolex is famous for its ability to create mechanical watches engineered to deliver functions to support a particular purpose. We'll get deeper into this when we look at individual Rolex Models but for now, consider how your Rolex could support you. It could be that it's only the aesthetics that are important, or maybe you want a watch that's secure in the water. Would you use a stopwatch, or would it be more useful to be able to read the time across multiple time zones? All this is catered for depending on the model you end up selecting as the specific watch for you.

Understanding Rolex Models

Navigating the world of Rolex can be overwhelming, with a myriad of popular models, each boasting distinct features and aesthetics. To simplify your journey, we have categorised the various Rolex models into two primary segments: Classic and Professional.

Classic Models

Rolex's classic models exemplify the essence of luxury, combining refined design with exceptional craftsmanship. Often referred to as dress watches, these timepieces are suitable for formal occasions as well as everyday wear, radiating elegance and sophistication. We take a look at the four most recognisable.

- Rolex Sky-Dweller

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

Although many consider the Rolex Sky-Dweller to be part of the Professional range, Rolex officially lists it as part of the classical collection. It features an innovative dual-time zone display, an annual calendar, and a 24-hour display, making it a versatile and practical option for those who frequently cross time zones. Additionally, the Sky-Dweller is available in a range of materials, including stainless steel, bi-metal, and full gold, as well as having options presented on an Oysteflex bracelet. The variety of material, dial and bracelet styles, offer ample opportunities for personalisation. The Rolex Sky-Dweller is the largest of all classic models with a case size of 42mm.

- Rolex Datejust

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

Launched in 1945 to mark Rolex's 40th anniversary, the Rolex Datejust was the first wristwatch to feature an automatic date changing function and it remains an iconic design providing both time and date functions. The Cyclops lens magnifies the date 2.5 times for easy legibility, while the collection has a number of dial, bezel and bracelet options. Available in a variety of sizes and materials, the Datejust is a versatile timepiece for those seeking a blend of tradition and invention.

- Rolex Day-Date

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

Introduced in 1956, the Day-Date is synonymous with prestige and excellence. This flagship Rolex model is renowned for its day and date display, easily identified by the arc-shaped window at 12 o'clock. Crafted exclusively in precious metals such as gold and platinum, the Day-Date is the epitome of luxury, often associated with world leaders and influential personalities.

- Rolex Oyster Perpetual

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

The Oyster Perpetual is the simplest expression of a Rolex timepiece, combining the brand's pioneering waterproof Oyster case with the revolutionary self-winding perpetual rotor. With its minimalist design and understated charm, the Oyster Perpetual is a timeless classic, only available in stainless steel, and only with a smooth bezel on an Oyster bracelet. Customisation options are limited to dial colour and case size, but within these two simple changes, the Rolex Oyster Perpetual can complement a wide variety of personalities. An ideal entry-level Rolex collection.

Professional Models

Rolex's professional models are often referred to as 'Sports watches' although there is much debate around which models truly fit this term. Each collection under the professional range is designed with specific functions and performance capabilities in mind, supporting a particularly sporting, recreational or occupational activity. These watches are generally considered the most desirable and as such are at the top end of any Rolex waiting list should you seek to buy one new from a Rolex authorised dealer (often referred to as an AD), although the same watch can be found on the pre owned Rolex market, often at significant premiums to their original retail price. Here's a look at the top three, arguably most sought after models from the Professional range

- Rolex Submariner

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

First introduced in 1953, the Submariner is the quintessential king of dive watches, featuring a robust Oyster case, luminescent markers, and a unidirectional rotatable bezel. Waterproof to depths of up to 300 metres, the Submariner is a reliable companion for scuba diving, as well as a stylish accessory for those seeking a sporty yet elegant timepiece to wear around the office.

With options ranging from the entry-level stainless steel non-date through to the full gold bluesy, the Rolex Submariner collection fits into the majority of budget ranges needed to purchase a Rolex.

- Rolex GMT-Master II

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

Originally developed for Pan American World Airways pilots in 1955, the GMT-Master II allows the wearer to read two time zones simultaneously. Equipped with a 24-hour rotatable bezel and a separate 24-hour hand, this highly functional watch is designed to support globetrotters and aviation professionals seeking a reliable, sophisticated timepiece enabling tracking of time across multiple timezones.

The GMT-Master's history is full of desirable Rolex models, from the vintage 'Pepsi' to the modern iterations of the newer two-colour ceramic bezels. A watch with a higher entry price than the Submariner due to its more complex movement, and a range of options through steel, two tone, and full gold composition.

- Rolex Daytona

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

Probably the most iconic Rolex ever created the Rolex Daytona is Inspired by the world of motorsports. The Cosmograph Daytona is a high-performance chronograph designed for measuring elapsed time and paired with the tachymetric scale engraved into the bezel it's also a tool capable of supporting the calculation of average speeds of set distances or laps. Launched in 1963, the Daytona has become a symbol of speed, endurance, and success, coveted by collectors and racing enthusiasts alike.

The combination of a more complex movement, increased levels of desirability, and leading iconic status lead the Rolex Daytona to be the premium option when considering your first Rolex purchase. Despite the increased initial investment the Rolex Daytona still leads the way among current production models as the ultimate symbol of Rolex excellence

- Other Sports Models

The Rolex professional range also includes the following collections each designed with a specific purpose to support the activities of the owner.

Finding a Trusted Seller

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

Once you've selected the watch you'd like to buy it's important to find a seller you can trust, and possibly have a working relationship with for years to come. First time buyers are unlikely to be able to purchase from a Rolex Boutique without having a previous purchase history with the group. The luxury watch market has been a booming industry over the last decade with many new Rolex retailers popping up, meaning your options to purchase are widened and therefore not just restricting you to buy from a local Rolex dealer. There are many more options available, especially when looking at the second hand market. Here are a few tips to help you find the right seller to trust with the significant step of investing in your dream watch.

Research the Seller

There's an old adage used among watch experts and collectors, and that is when you are making your purchase you should always 'buy the seller'. What may sound like a quite confusing term is actually quite simple and straightforward. If you want to be sure of the quality and reliability of the watch on offer, you're buying into the reputation of the seller. Therefore, it's important to research the seller you're considering buying from in advance of your purchase. Look for reviews and testimonials online, read up on their reputation in the watch-collecting community, and check how long they've been in business. If the company is incorporated you can find its complete filing history on companies house, which will give you some confidence in its longevity. Are they VAT registered? Given how much Rolex watches cost, any reputable Rolex dealer will surpass the VAT registration threshold and should be registered for VAT. Do they offer finance for longer than 12 months? If so they will be a 'controlled firm' operating strictly under the control of the Financial Conduct Authority (FCA) and will be found on their register. Do they have permanent premises and how long have they been there? Do you have confidence that they'll still be there next year, next month or even next week, should you need to resolve any issues with them?

Compare Prices & Reputation

Prices should never be taken as a reason to purchase in isolation, these should always be looked at in tandem with the reputation of the seller you're buying from. If using an online marketplace can you see a history of sales to satisfied sellers who have purchased similar items, or does the marketplace provide a compensation guarantee having already qualified all the sellers on its platform?

If the seller is making their sales independently through their own website, can you verify their credibility with a significant volume of online feedback using platforms like Trustpilot or Google Reviews? The cheapest price is not always the best option and without clear evidence of the seller's reputation and credibility you run the risk of being left with an expensive problem.

Secure Payment Methods

Secure payment methods provide an added layer of protection for both buyers and sellers. They help to ensure that the financial exchange is secure, protecting personal and financial information from those with malicious intent. Reputable sellers will usually have a range of secure payment options, and some of these payment options offer additional security for the buyer. Just having these options available will often provide confidence in the seller's faith in the quality and reliability of the products that they sell. While cash payments are often thought to be able to be used to get a better deal, this often is no longer the case and also provides the buyer with little to no protection. Whilst most Rolex watches will be at a value beyond legal levels of cash exchange there can also be no digital signature of the transaction should problems occur later on.

Bank transfers will provide that digital footprint for proof of purchase, but credit & debit cards offer extra purchase protection for the buyer with the ability to 'charge back' transactions where the sale did not complete as it should have done, or where things have gone wrong later on. Sellers offering finance options for a period of over 12 months will also need to be registered with the FCA, and will be bound by their governance and have a requirement to report to the FCA on an annual basis, including disclosing any complaints. Sellers that are registered under the FCA will have a high level of motivation to maintain that registration due to the high value this gives to the business over the longer term.

Ensuring Authenticity

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

Verifying the authenticity of a luxury item like a Rolex watch can be complex, so when in doubt, it's always best to consult with a trusted expert or a certified appraiser. With thousands of pounds at stake, counterfeiters have become more adept at making a fake watch appear genuine, but there are many subtle giveaways you can look out for. Our full article on how to tell if a Rolex is fake can be found here, but in the meantime, here are our top 10 tips to ensure authenticity when assessing a Rolex watch: -

Buy from a reputable dealer

Always ensure you're buying from a well-established, reputable dealer. As we've said previously, when looking for a Rolex or any other luxury watch you should really consider the phrase 'buy the seller'. By doing your research and background checks on the dealer you can greatly reduce the chances of buying a counterfeit, or poorly maintained Rolex.

Check the price

If the price is too good to be true, it probably isn't true. Rolex watches are luxury items, and real ones will never be "cheap".

Check the serial number

Authentic Rolex watches have unique serial and model numbers located either between the lugs on the side of the case, or around the rehault. The engraving on a genuine Rolex will appear fine and precise in line with the quality of finishing you would expect from a luxury manufacturer. while a fake may have a more roughly etched appearance.

Check the box quality

The box and accompanying paperwork can often provide additional clues to the authenticity of a Rolex watch. Check the colouring, the quality of the materials and the underside of cushions, flaps and inserts to ensure high-quality finishing. A fake box could just be a fake box, but it could also be a sign that the watch is not an original Rolex.

Inspect the papers

Rolex watches come with a manufactures warranty card or papers. Check this for the correct holograms, logos, and text. Also, the serial and model number on the paperwork should match those on the watch.

Inspect the quality of the finishing

The finish on a Rolex watch should be flawless, with no visible imperfections or inconsistencies. When viewed under a jeweller's loupe the finishing of lettering on the dial, the edges of hands and the central rotor post should be perfect. The polished parts should reflect light uniformly.


A genuine Rolex winder, or crown, has a finely engraved logo. It should be easy to grasp, with clean, precise grooves. Counterfeit crowns might be plain or roughly made. Also check the crown markings are consistent with the model of the watch. Each Crown logo has a meaning, which can be translated to ensure it's correct for that particular model.


A Rolex watch has an automatic (self-winding) perpetual movement and should run smoothly with a soft ticking noise, multiple times a second. If you hear loud ticking once per second, it's not genuine.

Check the provenance

Provenance refers to the full history of ownership of the watch. The more detailed this is, the better. Authentic documentation such as sales receipts, warranty papers and service history can help establish this. A newer watch will by nature have less history to check on than an older watch, which can have quite detailed documentation. In the absence of this documentation will be provided by some dealers to show an absence of any insurance claims or losses registered against the watch

Compare to a known authentic example

It can be difficult to know if any design feature you're looking at is the real deal or not. The best way to tell is to have a real example to compare against. It's much easier to spot differences than it is to ascertain if a good copy has any variation from the genuine article. Whilst it's not always possible, having an authentic example to hand is an excellent gauge against which to assess your potential new purchase.

Whilst none of these steps individually will guarantee the watch you are buying is genuine, the more you can tick off, the more confident you can be that you are buying the genuine article. If you have any doubts at all you should always consult a trusted expert before parting with your funds.

Rolex Watch Sizing

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

Sizing a Rolex bracelet involves adding or removing links to achieve the desired fit. While it can be done yourself we always recommended to have this done by a professional with the correct tools to avoid damaging the watch. Ill-fitting watches can be uncomfortable, and in some cases, can even cause damage to the wrist over time. Ask your chosen Rolex dealer if they can fit the watch to your wrist in store, or alternatively if buying remotely you can measure your wrist and have your dealer make the adjustments necessary before shipping your watch to you.

To measure your wrist size properly, start by wrapping a measuring tape around your wrist at the point just below the wrist bone. Make sure to leave a little slack in your measurement, as the watch should not be too snug. Alternatively, you can use a string or strip of paper to get an accurate measurement that you can then compare to a ruler.

Once the sizing is complete, a reputable Rolex Dealer will include the removed links as part of the sale. This a point well worth checking!

Rolex Warranty and After-Sales Service

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

Rolex is one of the most recognizable and prestigious watch brands in the world. A Rolex watch is a significant investment, and as such, it's important to know the ins and outs of the warranty and after-sales service options available to customers.

The standard Rolex warranty covers the watch for a period of five years from the date of first registration. During this time, Rolex will repair or replace any components or movements that are found to be defective in materials or workmanship and thereby affect the mechanical working of the watch. The warranty is valid only if the watch has been properly used and maintained. Additionally, the warranty does not cover damage caused by misuse, accidents, or normal wear and tear.

When buying a preowned Rolex, the balance of the original Rolex warranty will still be valid as long as the above conditions have been met and there are no adaptions or alterations carried out (with the exception of sizing). Should the Rolex watch you are purchasing be nearing the end of its warranty period, or should that warranty period be expired, you may find the dealer will offer you an in-house warranty also covering the mechanical working of the watch.

Buying A Rolex as an Investment

Buying A Rolex Watch: The Ultimate Guide Global Watch Shop

One of the main attractions for purchasing a Rolex watch is its ability to hold, and even appreciate in value over the longer term. Buying a Rolex as an investment is therefore a common reason for a purchase.

By making sure that you keep your Rolex clean and well maintained, and keeping any documentation, packaging & additional inserts (for example swing tags) you are ensuring that you are protecting your investment value, and maximising your potential return on your investment for the future.


If you're considering purchasing a Rolex watch, there are several key points to keep in mind. First and foremost, make sure to do your research, and choose a model that suits your needs, preferences, and budget. Think about factors such as the size, design, and durability of the watch, as well as any special features or functions that you may want.

When it comes to purchasing your Rolex, there are several options available. You can buy directly from Rolex, through an AD, or from a reputable reseller. Make sure to verify the authenticity of the watch before you make a purchase, and consider factors such as the condition, age, and rarity of the watch when determining its value.

Once you've purchased your Rolex, it's important to take good care of it. Make sure to keep it clean and well maintained, and consider when is should be serviced to keep it in top condition. Additionally, be aware of the warranty and after-sales service options available to you, and choose a reputable watchmaker if you need any repairs or maintenance.

If you're ready to begin your Rolex buying journey, start by browsing the available models and identifying the ones that appeal to you. Take your time, and don't rush the decision process. With a little bit of research and careful consideration, you can find the perfect Rolex watch to complement your style and make a sound investment for years to come.

Frequently Asked Questions (FAQ)

Q: What are the key factors to consider when buying a Rolex watch?

A: Look out for authenticity, the condition of the watch, the specific model, its price and its maintenance history.

Q: How much does a new Rolex watch typically cost?

A: Prices for new Rolex watches can range from £3,000 for a preowned Rolex model to over £100,000 for high-end, precious metal or diamond-encrusted timepieces.

Q: Can I buy a Rolex directly from Rolex?

A: Rolex sells their watches exclusively through Authorised Dealers (AD's). Buying through an AD can be a difficult process, often a previous purchase history is required with several tens of thousands of pounds spend. Hence many people will look to purchase on the secondary market.

Q: What is the Secondary Market?

Also known as the pre owned market, the Secondary Market is a vibrant and thriving part of the watch industry. It refers to the buying and selling of Rolex watches that have been previously owned or worn and includes unworn preregistered watches. This market exists through various platforms, including physical retail locations, online stores, auction houses, and even individual sellers through private sale.

Q: How can I tell if a Rolex watch is genuine?

A: Verify its authenticity by checking for proper paperwork, serial numbers, and purchasing from a reputable dealer. See our full guide here.

Q: Do Rolex watches come with a warranty?

A: Yes, new Rolex watches typically come with a 5-year warranty, covering any manufacturing defects.

Q: Where are the best places to buy a genuine Rolex watch in the UK?

A: Reputable places include certified Rolex retailers, well-known luxury watch shops, and recognised online platforms with a solid history of reviews.

Q: How do I tell if a dealer is reputable?

A: Check how long they have been in business using tools such as Companies House. Look for independent online review aggregators such as Trustpilot and Google Reviews. Check to see if they are governed by any regulatory bodies such as the FCA.

Q: Are there specific Rolex models that are more suitable for beginners?

Rolex Oyster Perpetual and Rolex Datejust are often recommended for beginners due to their classic design and relatively more affordable price. A Rolex Air-Kng or a non-date Submariner is often considered as an entry point for those looking specifically at sports watches.

Q: What are some of the most iconic Rolex watches to consider when buying?

A: Some iconic Rolex models include the Submariner, the Daytona, the GMT-Master II, and the Datejust.

Q: Can I negotiate the price of a Rolex watch at a Rolex dealer?

A: Negotiating the price of a Rolex watch varies by dealer and model. Some dealers may offer discounts on certain models, while others may have strict pricing policies.

Q: Do Rolex watches hold their value over time?

A: Many Rolex watches hold their value well and can even appreciate in value, depending on factors such as rarity, demand, and condition.

Q: How does the resale value of a Rolex watch compare to other luxury watch brands?

A: Rolex watches typically hold their value well and are often in high demand in the pre-owned market, making them a relatively safer bet compared to other luxury brands.

Q: Can I insure my Rolex watch?

A: Yes, it's a good idea to insure your Rolex watch as a valuable personal item under a home insurance policy. Alternatively, you could take out a separate policy with a specialist watch insurer.

Q: What materials are used to make Rolex watches?

A: Rolex uses a variety of materials, including stainless steel, titanium, gold, platinum, and high-quality ceramics.

Q: How do I clean and care for my Rolex watch?

A: Clean your Rolex regularly using a soft cloth and toothbrush with mild soapy water. Ensure the crown is closed to prevent any water ingress into the movement and dial. Rinse it thoroughly and dry it with a soft cloth. Avoid exposing your watch to extreme temperatures or chemicals.

Q: How do I set the time and date on my Rolex watch?

A: Setting the time and date varies by model, but will always involve interaction with the crown. Consult your Rolex user manual for specific instructions.

Q: What is the difference between an Oyster and a Jubilee bracelet?

A: The Oyster bracelet features a sporty, three-piece link design, while the Jubilee bracelet has a more elegant, five-piece link design.

Q: What is the difference between a Rolex with a fluted bezel and a smooth bezel?

A: A fluted bezel has a decorative, ridged pattern, while a smooth bezel is a plain, polished surface. Fluted bezels are often found on dressier Rolex models and formed in precious metals, whereas smooth bezels are more common on sportier models and are usually stainless steel.

Q: Can I wear my Rolex watch during sports and other physical activities?

A: While many Rolex watches are designed to withstand various physical activities, it's essential to consider the specific model and its features before wearing it during sports. Some models may be more suited for certain activities than others. Always consult your user manual for guidance on your watch's capabilities and limitations.

Q: Do Rolex watches require a battery?

A: Most Rolex watches are mechanical and do not require a battery. However, historically Rolex did produce a few quartz models that use a battery.

Q: What is a Rolex "Superlative Chronometer"?

A: A "Superlative Chronometer" is a Rolex watch that has passed both the COSC certification and Rolex's stringent in-house testing for precision, power reserve, and water resistance.

Q: Are all Rolex watches made in Switzerland?

A: Yes, Rolex watches are manufactured in Switzerland, ensuring the highest watchmaking quality and craftsmanship.

Q: Is Rolex a good investment?

A: Generally, Rolex watches maintain their value over time, and some models even appreciate. However, a Rolex should be seen as more of a long-term investment rather than a quick-profit venture. It's important to note that not all Rolex models will appreciate at the same rate. Factors such as rarity, demand, and condition can impact a watch's investment potential. While some Rolex watches may increase in value, it's essential to view them primarily as luxury timepieces rather than strictly as financial investments.

Q: Can a Rolex watch be a good heirloom or legacy item to pass on to the next generation?

A: Absolutely, Rolex's timeless design and long-lasting construction makse it an excellent heirloom piece.

Q: How often should I service my Rolex watch?

A: For modern watches, Rolex state 10 year service intervals, but this will depend on the model and usage. Look out for signs that your watch may need a service, for example, if your watch is running fast or slow.

Q: Can I wear my Rolex watch while swimming?

A: Most Rolex watches are water-resistant to varying depths, but it's essential to check your specific model's water resistance before swimming with it.

Q: Are all Rolex watches self-winding?

A: Most Rolex watches are self-winding, but they have also historically produced a few manual-winding and quartz models.

Q: Can I customize my Rolex watch?

A: While Rolex offers limited customization options, there are trusted third-party services that provide customization services for Rolex watches. Beware, this can have a detrimental effect on future resell value.

Get all the latest news & offers delivered straight to your Inbox

Newsletter form here
+44 (0) 203 876 8100
The London Silver Vaults,
53-64 Chancery Lane,
London WC2A 1QS
Company No : 8853565
VAT No : 178481664
Registered Office Address:
The Coach House, The Square,
Herts, CM21 9AE
Copyright © Global Watch Shop Ltd 2022