Buying a Rolex Day-Date
The Rolex Day-Date is the ultimate symbol of prestige and the undisputed "President’s Watch." Historically reserved for world leaders and visionaries, it was the first wristwatch to display the date and the day of the week out in full. Exclusively crafted in 18ct gold or 950 platinum, the Day-Date represents the pinnacle of Rolex luxury. Every modern reference features the iconic President bracelet and a Superlative Chronometer movement, guaranteed to be within +/- 2 seconds per day.
Rolex Day-Date: Sizing, Precious Metals & Specs
Find your perfect reference. Whether you prefer the classic heritage of the 36mm or the commanding presence of the Day-Date 40, this collection offers unparalleled exclusivity.
| Model | Case Size | Ideal Wrist Size | Dial & Metal Highlights | Power | Waterproof |
| Day-Date 36 | 36mm | 6.0" – 7.25" (15–18.5cm) | 18ct Yellow Gold: Ombré Dials & Diamond Set Bezels. | 70h | 100m (330ft) |
| Day-Date 40 | 40mm | 7.0" – 8.0"+ (18–20cm+) | 950 Platinum: Ice Blue Dial with Fluted Bezel. | 70h | 100m (330ft) |
| Day-Date II | 41mm | 7.25"+ (18.5cm+) | Discontinued: Sought-after for its bold, oversized profile. | 48h | 100m (330ft) |
Experience the Collection in London
Ready to experience the weight and prestige of the President bracelet in person? Our specialists are available to guide you through our certified Day-Date inventory.
- Book a Virtual Consultation: Speak with an expert from the comfort of your home.
- Visit Our London Showroom in Chancery Lane: View our rare stone-dial references and 18ct gold configurations first-hand.
Contact Our Specialists | Visit the Showroom
FAQ’s When Buying a Rolex Day-Date
Do you offer Rolex Day-Date finance or 0% interest-free options?
Yes. We provide Rolex Day-Date finance solutions ranging from 0% interest-free credit for 12 months, or choose competitive low-APR payment plans from 12 to 60 months. Our streamlined application process offers an instant decision, making the acquisition of the "President’s Watch" more accessible than ever.
Do your Day-Date watches come with the original Box and Papers?
The majority of our inventory is sold as a "Full Set." Since the Day-Date debuted in 1956 as the pinnacle of the Rolex catalogue, documentation has evolved: Modern (2020+) references feature the NFC-chip Warranty Card; Transition (late 2000s–2020) models utilise the plastic card; and Vintage pieces often retain their original "punched" paper certificates, which are highly prized by collectors.
How is the authenticity of your Rolex Day-Date guaranteed?
The Day-Date is crafted exclusively in precious metals, never in steel. Our watchmakers perform a rigorous multi-point verification:
- Material Integrity: We verify the 18ct Gold (Yellow, White, or Everose) or 950 Platinum purity, including the hallmark inspections on the lugs and caseback.
- Movement Verification: Internal inspection of the Calibre 3255 (modern) or Calibre 3155 (classic) to ensure the "Miracle of Midnight" instantaneous calendar flip is functioning perfectly.
- Serial Cross-Referencing: Every reference is checked against official manufacturer databases to ensure a clean and authentic provenance.
Do your pre-owned Day-Date watches come with a warranty?
Absolutely. Every Day-Date is backed by either its remaining Rolex OEM factory warranty or our own 12-month mechanical guarantee. This includes ISO-standard pressure testing to ensure the Oyster case remains waterproof to factory specifications.
Does the Day-Date come with a Jubilee or Oyster bracelet?
The Day-Date is distinguished by its exclusive President bracelet. Characterised by semi-circular three-piece links, it represents the height of Rolex refinement. Modern references (post-2015) feature internal ceramic inserts inside the links to prevent "bracelet stretch" and ensure the bracelet retains its integrity for a lifetime.
Is the Rolex Day-Date waterproof?
Yes. Despite its status as the world’s premier dress watch, the Day-Date features a hermetically sealed Oyster case and a screw-down Twinlock crown. It is guaranteed waterproof to 100 metres (330 feet), ensuring it is as durable as it is prestigious.
Can I trade in my watch for a Rolex Day-Date?
Yes. We offer market-leading part-exchange valuations for all Rolex models, as well as Patek Philippe, Audemars Piguet, and OMEGA. You can apply the value of your current timepiece as a direct credit toward a certified unworn and pre-owned Day-Date.
Can you source a specific Day-Date stone dial or configuration for me?
The Day-Date is famous for its rare dial materials. Whether you are searching for an Eisenkiesel (quartz), Meteorite, Onyx, or the iconic Olive Green Anniversary dial, we can utilise our global network to source your specific reference and configuration.
Can I visit your London showroom to view a Day-Date?
Yes. Our showroom is located in the London Silver Vaults on Chancery Lane. Because of the high value and exclusivity of the Day-Date collection, we recommend booking a private appointment. This ensures a specialist can have your preferred 18ct gold or platinum references ready for a dedicated viewing. For clients further afield, virtual consultations are also available.
